About

Built for the next
department roster review.

Velocity Rating helps college athletics GMs prepare for roster decisions with performance, visibility, and public coverage in one evidence-backed briefing. See what changed, where the data is incomplete, and what your staff should review next.

What we do

NIL decisions often rely on fragmented performance, media, social, and public information. A number without context does not tell an athlete or buyer what to do next.

The briefing brings athlete performance, visibility, and eligible public coverage into context. Overall Velocity Rating and modeled NIL estimates retain the existing internal risk contribution. These are directional context, not appraisals, guaranteed outcomes, or substitutes for reviewing the facts.

The department briefing brings these observations together. Athlete access supports corrections and permission choices; existing partner workflows preserve their access boundaries.

A focused workflow for the GM

Start with the school briefing, inspect a roster change, compare relevant evidence and confirm the next action with staff. Missing data and source limitations remain visible. Use suggested follow-ups to agree on responsibilities with your staff.

See a fictional sample briefing

How we approach this

Momentum, not valuation

Velocity Rating does not state what an athlete is worth. When benchmark ranges are shown, they are clearly labeled as directional third-party NIL context with a date, methodology, and limitations.

Evidence before interpretation

The score receipt shows what changed, the evidence used, data freshness, missing inputs, and limitations. Any cohort comparison is clearly labeled, secondary, and tied to a defined group and time period.

Athlete agency by design

Athletes can verify identity, review the information used, correct profile details, connect missing channels, and approve or decline relationship requests. A pending request never becomes a confirmed relationship without athlete approval.

Data & attribution

Velocity Rating is built on data from multiple sources, including ESPN, SportsData.io, and publicly available program and athlete pages.

Roster and biographical data for women's college basketball is enriched using the Sports Roster Data Project from the University of Maryland, used under the MIT License.

Questions about our data practices or attribution? support@velocityrating.com

Get in touch

Schedule a GM demo, create an account, or get in touch with a general question.